10X Writer #37
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Some lessons take a while to land.
You hear them once. Then again. But they only click when you hit a wall, mess up a piece, or rewrite something for the fifth time.
These are 13 lessons that clicked for me, eventually.
And once they did, I started writing faster, clearer, and with a lot less overthinking.
Maybe one of them will get to you sooner.
13 One-Sentence Writing Lessons I Wish I Knew Sooner
1. Write the last line first — it forces the rest of your writing to earn its way there.
2. Don’t say “this is important” — say something that feels important without labeling it.
3. If your first paragraph explains things, cut it — start where the action or insight begins.
4. A good headline doesn’t summarize — it makes the reader need to know what’s next.
5. The best copy doesn’t describe benefits — it makes readers imagine themselves changed.
6. Never write a “how-to” without first answering why it matters right now.
7. If your sentence works without a word, remove it — tight writing builds authority.
8. Use one oddly specific detail — it’s how you go from forgettable to memorable.
9. Say something true that no one else is saying — that’s how you earn attention.
10. Don’t edit for grammar first — edit for flow, tension, and emotional pull.
11. End with a shift, not a summary — make the reader feel something new.
12. Every strong paragraph either raises a question or answers one — never float in between.
13. If it doesn’t move the piece forward, it’s decoration — cut it.
These weren’t taught to me.
They were learned by writing badly, rewriting endlessly, and eventually noticing what worked.
I hope they save you some of that loop.